Demographics:
·
2016
U.S. Luxury Travel Report
·
In 2016, Europe
dominated the global market with more than one-third share, in terms of value
·
Asia-Pacific is
estimated to witness the highest growth rate during the forecast period.
·
Soft adventure segment
generated the highest revenue to the global market in 2016, and is expected to
grow at a CAGR of 17.8%.
·
The air-based activity
segment is estimated to register the highest growth rate, in terms of revenue,
registering a CAGR of 18.2%.
·
Customer demographics skew slightly female (53%
to 47%).
·
Solo adventure travellers account for only 17%
of customers.
·
Firms headquartered in
Asia, with its emerging middle classes, report that their clients are notably
younger than in other regions, with an average age of 42, compared to a global
average of 48.